Reimagining the Office

 

The COVID-19 crisis seems to be accelerating a shift toward remote work. But, rather than welcoming the death of the office, companies should be engineering its rebirth, in a form that strengthens its greatest asset: the ability to foster weak social bonds.


BOSTON – Last month, Twitter CEO Jack Dorsey announced that the company would allow its employees, currently working from home in accordance with social-distancing protocols, to stay there for good. Several other big businesses – from Facebook to the French automaker PSA – have followed suit with plans to keep far more employees at home after the COVID-19 crisis ends. Will the office be yet another casualty of the pandemic?

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